Cookies and similar technology
Cookies and other browser storage help a website remember information. Pixels and similar tools can also record activity. This policy explains which technologies Straight to Bed uses; our Privacy Notice explains how we use personal information.
Your choice
Essential technology supports functions such as keeping your basket, protecting the website and processing checkout. Optional analytics and marketing technology remains off until you choose to accept it. You can accept, reject or select optional categories in our cookie banner and change your choice at any time through the “Cookie settings” link at the bottom of every page. Rejecting optional cookies does not prevent you from shopping.
Technology used on this store
| Name and provider | Purpose | Category | Duration |
|---|---|---|---|
| Shopify (e.g. cart, _shopify_essential, secure_customer_sig, keep_alive, localization) | Basket, checkout, security, language and currency settings | Essential | Session up to 1 year |
| Shopify (_tracking_consent) | Stores your cookie choices | Essential | 1 year |
| Cloudflare (__cf_bm) | Website security and bot protection | Essential | 30 minutes |
| PayPal | Processing PayPal payments at checkout | Essential (when you pay with PayPal) | Session up to 1 year |
| Shopify (_shopify_y, _shopify_s) | Store analytics: visits and how the shop is used | Analytics (optional) | 30 minutes to 1 year |
| Google Analytics (_ga, _ga_*) | Website analytics: visits, pages viewed, traffic sources | Analytics (optional) | Up to 2 years |
| Google Ads (_gcl_au, _gcl_aw, _gcl_gs) | Measuring which Google adverts lead to visits and purchases (conversion tracking, including enhanced conversions) | Marketing (optional) | 90 days |
| Google (IDE, test_cookie via doubleclick.net; Google Signals) | Remarketing, showing our adverts on Google and partner sites, and aggregated cross-device and demographic reports in Google Analytics | Marketing (optional) | 15 minutes up to 13 months |
| Meta Pixel (_fbp, _fbc) | Measuring and improving our adverts on Facebook and Instagram | Marketing (optional) | 90 days |
| Klaviyo (__kla_id) | Linking website activity to newsletter subscriptions and basket reminders | Marketing (optional) | Up to 2 years |
If we add further tools, we will update this list.
Browser settings
Your browser can delete or block cookies. Blocking essential storage may affect basket or checkout functions. Changing browser settings is separate from withdrawing consent through our own cookie settings.
Questions
Contact support@straight-to-bed.com. Effective date: 1 October 2026.



